Reykjavik Food Tour – Supermarket Tour & Lunch at Microbrewery

Food tells you a lot about Iceland. This tour starts with a grocery store visit on Laugavegur, then moves to a private microbrewery lunch with local dishes and complimentary craft beer tastings. I like the practical supermarket stop, where you learn what Icelanders actually buy, and I like the relaxed way the meal lets you test several flavors instead of committing to one unfamiliar plate. The main consideration is the $123 price for roughly three hours, which makes the experience worthwhile mainly if you value guided context, beer, and a compact introduction to Icelandic food.

The group is capped at 12 people, so this should feel more personal than a large food walk. You meet at Dill Restaurant, Laugavegur 59, at 11:00 a.m., and finish at MicroBar Reykjavik on Laugavegur 86. That central route is handy, but the tour is best for people who want a tasting experience rather than a full day of eating or a broad tour of Reykjavik.

Key Points Before You Book

• The supermarket is part of the lesson: You visit a grocery store on Laugavegur and learn about common Icelandic produce and where food comes from.
• Lunch takes place in a reserved microbrewery: The space is exclusively set aside for your group, giving the meal a more focused feel.
• You sample several Icelandic foods: This helps you work out which local flavors you enjoy before ordering similar dishes elsewhere.
• Craft beer tastings are included: Local brews are paired with the food experience rather than treated as an extra purchase.
• The group stays small: A maximum of 12 people allows room for questions and conversation.
• The tour runs about three hours: It begins at 11:00 a.m. in central Reykjavik and ends a few blocks away on Laugavegur.

Why Start With a Reykjavik Grocery Store?

The first stop is a grocery store on Laugavegur, Reykjavik’s main shopping street. This is a smart starting point because a supermarket shows everyday food culture better than a restaurant menu alone.

You get a chance to look at common Icelandic produce and learn where food in Iceland comes from. That may sound simple, but it gives you useful context for the rest of your trip. Iceland imports many food items, and the supermarket is where those local and imported choices sit side by side for comparison.

I like this part because it takes some pressure off trying Icelandic food. Instead of walking into a restaurant and guessing at unfamiliar names, you begin with a guide explaining what you are seeing. You can ask about products, notice what is common in local shops, and get a clearer sense of the ingredients you may encounter at lunch.

The grocery stop also gives the experience a practical edge. You are not only being shown food prepared for visitors. You are looking at the sort of place you can return to when you want breakfast supplies, a snack, or an affordable meal during your stay.

The available details do not identify the store by name, so you should think of this as a local shopping lesson rather than a specialty-market visit. If you expect rows of rare foods or a formal tasting at every aisle, you may find the stop modest. Its value is in the explanation and local context.

What You Learn About Icelandic Food

The tour is designed for anyone who feels unsure about Icelandic cuisine. That is useful in Reykjavik, where menus can include ingredients and dishes you may not recognize.

You try different Icelandic foods at the microbrewery after the supermarket visit. The point is not just to fill you up. It is to sample several dishes and flavors so you can decide what suits you. I see this as a good way to avoid ordering one expensive dish that turns out not to be your style.

The information provided does not list the exact dishes. That is worth noting before booking. You should expect typical Icelandic food and local flavors, but you should not book this expecting a fixed menu of named specialties unless the provider confirms the details directly.

That uncertainty can also work in your favor. Food selections may reflect what is available for the tour, and you can approach the meal with fewer preconceptions. The experience is meant to help you find your footing, not to provide an exhaustive catalogue of Icelandic cooking.

A past participant described wishing this type of tour had existed on an earlier visit to Iceland decades ago. That detail points to the experience’s strongest quality: it helps turn food from a source of confusion into a useful part of your trip. You leave with more than a full stomach. You have a better idea of what to seek out next.

Lunch Inside a Private Microbrewery

After the shop, you continue to a local Reykjavik microbrewery. The space is exclusively reserved for the tour group, which should make lunch feel more contained and social than a normal restaurant stop.

The private setting matters because food questions are easier to ask when you are not competing with a busy dining room. You can focus on the dishes, listen to the explanations, and compare reactions within the group. With no more than 12 people, the format has a reasonable chance of feeling conversational rather than staged.

The lunch includes several Icelandic dishes and flavors, along with complimentary tastings of local craft brews. Beer adds another layer to the meal, especially if you want to understand how Iceland’s growing brewing scene fits into its food culture.

Still, beer is a central part of the value here. If you do not drink alcohol, or if you are mainly interested in nonalcoholic food tastings, the $123 cost may feel high. The supplied details do not state what nonalcoholic alternatives are available, so ask before booking if that matters to you.

The experience also does not promise a long sit-down meal. The full tour lasts about two to three hours, including the shop visit and lunch. Think of it as a guided tasting lunch, not an extended restaurant afternoon.

Tasting Craft Beer With Icelandic Dishes

The complimentary craft beer tasting is one of the clearest reasons to choose this tour over a supermarket visit on your own. You get to try local brews while eating Icelandic food, which gives you a chance to notice how the flavors work together.

The listing does not specify the breweries, beer styles, or number of pours. You should therefore treat the tasting as an introduction rather than a dedicated brewery tour. There is no information about production facilities, brewing equipment, or a formal lesson in brewing.

That is not a serious flaw if your priority is a friendly lunch with samples. The beer supports the food lesson rather than taking over the whole outing. You can taste, compare, and decide what you might want to order later in Reykjavik.

I also like that the tasting is included in the price. You do not have to keep reaching for your wallet as the meal progresses. Since Iceland is an expensive destination, knowing that the food and beer experience are bundled helps you judge the cost more clearly.

You should remember that craft beer tastings can make the tour less suitable for young children or anyone avoiding alcohol. The available information says most people can participate, but it does not provide a child policy or details about alternative drinks.

Is $123 a Fair Price?

At $123 per person, this is not a budget lunch. The price makes more sense when you consider what is bundled: a guided grocery-store visit, explanations about Icelandic food and produce, several food samples, lunch in a reserved microbrewery, and local craft beer tastings.

You are paying for guidance and structure as much as for the food. If you already know Icelandic cuisine, enjoy planning meals yourself, and do not care about beer, you may get better value from shopping independently and choosing a restaurant.

For a first visit, the calculation is different. Icelandic menus and supermarket prices can be unfamiliar, and a short introduction can save you from wasting money on foods you do not enjoy. The tour also gives you a central activity that fits neatly into a morning and early afternoon.

The small group helps support the price. A maximum of 12 people is not the same as a private tour, but it is far more manageable than a large coach-style food outing. You have a better chance to hear the guide and ask about products or dishes.

I would book it for a food-focused introduction, especially if I wanted to try local beer and preferred a guided experience. I would skip it if my main goal were a cheap meal, a long brewery visit, or a detailed cooking class.

The Route Along Laugavegur

The meeting point is Dill Restaurant at Laugavegur 59 in central Reykjavik. Laugavegur is the city’s main shopping street, so the start is easy to place within a day of sightseeing or shopping.

The tour ends at MicroBar Reykjavik, Laugavegur 86. Because the start and finish are both on the same central street, you can continue exploring on foot after lunch. The route does not require a separate transfer between the listed points.

The tour begins at 11:00 a.m. That timing suits a late morning food activity and leaves part of the day free afterward. It also means you should arrive ready to eat but not expect a very early breakfast replacement.

Public transportation is nearby, and the experience is described as suitable for most people. No special mobility details are provided, so you should contact BiteSized Iceland if you need specific information about walking distance, seating, or access inside the grocery store and microbrewery.

The route is compact, but that is part of its appeal. You are not spending much of the three-hour window crossing Reykjavik. Most of the time can go toward food, conversation, and tasting.

How the Small Group Changes the Experience

The maximum group size is 12. That is small enough to make the supermarket explanations easier to follow, while still giving lunch a social feel.

A group of this size can also affect how quickly the tour moves. You may need to wait while others ask questions or sample a dish. For some people, that is part of the fun. If you prefer to shop and eat at your own pace, a guided group may feel more structured than you want.

The reserved microbrewery setting helps balance that limitation. You have a designated place for the food portion rather than arriving at a crowded bar and hoping for space.

The available information does not name the guide. That means you cannot choose the experience based on a particular host or specialist. The strength of the format comes from the combination of grocery shopping, food samples, and beer rather than from a named personality.

Who Will Enjoy This Food Tour?

I would recommend it most strongly to first-time visitors who want a clear introduction to Icelandic food. It is also a good fit if you enjoy trying small portions, asking questions, and learning through ordinary local places.

Food-focused couples and friends should find the mix easy to enjoy. The supermarket provides useful context, while the private lunch gives you time to compare flavors and talk about what you have tried.

It may also suit anyone nervous about Icelandic cuisine. You can sample several options instead of ordering blindly. That makes the tour a practical confidence builder for the rest of your trip.

I would think twice if you want a full restaurant meal, an in-depth brewery tour, or a detailed list of exact dishes before you book. The food menu and beer selection are not specified, so the experience has some element of surprise.

People who do not drink should also ask about alternatives. The tour includes craft beer tastings, but the available details do not state whether substitutes are offered.

Booking, Timing, and Cancellation Details

You receive confirmation when you book, and the ticket is mobile, so you do not need a printed voucher. The tour runs for approximately two to three hours, though the schedule may vary slightly with the group and the food stop.

Free cancellation is available if you cancel at least 24 hours before the 11:00 a.m. start time. Cancellations made less than 24 hours before the start are not refunded, and changes inside that window are not accepted.

The experience requires good weather and a minimum number of participants. If poor weather or low enrollment causes cancellation, you are offered a different date or experience, or a full refund. Keep this in mind when arranging the tour near the end of your Iceland trip, since a replacement date may not be useful then.

Should You Book the Reykjavik Food Tour?

Book this tour if you want a compact, guided introduction to Icelandic food with local beer and a private lunch setting. The supermarket visit is the most distinctive feature, because it shows you how to think about Icelandic food beyond restaurant menus.

The $123 price is reasonable for the right person, especially when the food, beer tastings, guide, and reserved microbrewery space are all part of the outing. It is not the right pick for a low-cost meal or a detailed brewery tour.

I would choose it early in a Reykjavik stay. The lessons from the grocery store and tastings can help you make better food choices for the rest of your visit. If that practical help sounds useful, and you are comfortable with the price and beer-focused format, this is a smart way to get started.

FAQ

Where does the Reykjavik food tour start?

The tour starts at Dill Restaurant, Laugavegur 59, 101 Reykjavík, Iceland.

What time does the tour begin?

The scheduled start time is 11:00 a.m.

Where does the tour end?

The tour ends at MicroBar Reykjavik at Laugavegur 86, 101 Reykjavík, Iceland.

How long does the experience last?

The tour lasts approximately two to three hours. The listed itinerary gives an estimated duration of three hours.

What happens at the grocery store?

You visit a grocery store on Laugavegur, Reykjavik’s main shopping street, and learn about common Icelandic produce and where food in Iceland comes from.

Where is lunch served?

Lunch is served at a local Reykjavik microbrewery that is exclusively reserved for the tour group.

Is beer included?

Yes. The experience includes complimentary tastings of local craft brews.

What food will be served?

You will try several Icelandic dishes and flavors. Exact dishes are not specified in the available tour information.

How many people can join the tour?

The group has a maximum of 12 participants.

Can I cancel for a full refund?

Yes, if you cancel at least 24 hours before the experience start time. Cancellations within 24 hours are not refunded.