Reviewed · CITY TOURS
Airport Transfer in Iceland from Keflavik Airport to Reykjavik City With Hotel Drop Off
Iceland starts with a long airport ride. This prebooked bus transfer covers the roughly 45-minute trip from Keflavik Airport to Reykjavik, with a connection to SmartBus hotel drop-off in the city. I like the easy airport setup and the free WiFi, plus the fact that you can use your phone as proof of purchase. The main catch is the bus change in Reykjavik, which means handling your luggage more than once.
For about $40.12 per person, this is a practical alternative to a taxi, especially if you are arriving alone or with one suitcase and one carry-on. I also like that the service runs around the clock and that the buses have charging ports at every seat. Still, recent operator changes caused confusion for some passengers, so check your latest instructions before leaving home.
In This Review
- Key points to know before booking
- Why Keflavik Airport transfers matter
- Finding the orange bus at Keflavik
- The 45-minute ride toward Reykjavik
- Changing buses at Reykjavik Terminal
- Hotel drop-off and bus stop limits
- Luggage rules and the second loading
- What the service does well
- Where things can go wrong
- Is $40.12 a good value?
- Who should book this transfer?
- Booking, cancellation, and practical advice
- Should you book it?
- FAQ
- Where do I find the bus at Keflavik Airport?
- Do I need to print my ticket?
- How long does the airport transfer take?
- Do I change buses in Reykjavik?
- Does the bus drop me directly at my hotel?
- What luggage can I bring?
- Is WiFi available on the bus?
- Can I cancel for a full refund?
Key points to know before booking

- The orange airport bus is only a one-minute walk from arrivals: Find the Airport Direct desk in the arrivals hall, then walk straight outside to the buses.
- The ride normally takes 45 minutes to Reykjavik Terminal: Traffic and departure timing can stretch the full transfer to about 1 hour 15 minutes.
- Hotel service involves a connection: At Reykjavik Terminal, you change to a smaller green SmartBus for your accommodation or the nearest city bus stop.
- Your phone ticket is enough: You do not need to print a voucher. Show your proof of purchase to the driver.
- Luggage handling is the main nuisance: Each person may bring one suitcase and one carry-on, but you may need to load your bags again at the city terminal.
- The service has earned a mixed 4 out of 5 rating: Punctual buses and friendly drivers receive strong praise, while unclear changes and incorrect drop-off points cause the sharpest complaints.
Why Keflavik Airport transfers matter

Keflavik International Airport is not in Reykjavik. It serves the capital area, but the airport sits well outside the city, so walking off the plane and taking a quick local bus is not an option.
That distance makes an airport transfer useful on arrival. You are tired, possibly carrying winter clothing and bulky bags, and Icelandic weather can be unkind to anyone waiting outdoors. A reserved seat gives you a clear first step: find the desk, walk to the orange bus, and settle in.
I see this as a transport service rather than a sightseeing trip. You will not get commentary or a guided introduction to Iceland. What you get is a simple ride from the airport toward the capital, followed by a city connection that gets you close to your accommodation.
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Finding the orange bus at Keflavik
After collecting your luggage, look for the Airport Direct desk in the arrivals hall. The orange buses wait directly outside, about a one-minute walk from the terminal.
That short walk is helpful after a flight. You do not need to search around the airport grounds or arrange a meeting point in a distant parking area. The instructions say you can walk directly to the bus with your mobile proof of purchase, and printing is not required.
You need to prebook to guarantee a seat. The service operates 24 hours a day, which is important in Iceland, where flights arrive and depart at odd hours. If you arrive earlier than expected, there is some evidence of flexibility: one passenger reported being allowed onto a bus leaving an hour earlier. I would treat that as a courtesy, not a promise, but it is worth asking at the desk if your flight arrives ahead of schedule.
The first part of the journey uses the larger orange Airport Direct bus. It can carry up to 53 people, so this is a shared ride rather than a small private shuttle. That keeps the price below a private car, though it also means you may wait briefly for departure or share the bus with a full group.
The 45-minute ride toward Reykjavik

The main bus travels from Keflavik Airport to Reykjavik Terminal at Skogarhlid 10, 105 Reykjavik. The stated drive takes about 45 minutes, but the full transfer can last from 45 minutes to 1 hour 15 minutes depending on traffic and the time of day.
The vehicle is air-conditioned and offers free WiFi. Every seat has a charging port, a useful touch when you have just used your phone for boarding passes, hotel directions, and messages. Several passengers praised the comfortable seats, easy boarding, and ability to charge a phone during the ride.
Do not expect food or drinks onboard. They are not included, and this is not a problem for most people on a ride of this length. You may want to buy water before boarding if your flight has left you thirsty.
The bus is the place to sit back and get your bearings. Iceland’s open surroundings begin outside the airport, but this service does not promise a narrated route or a sightseeing stop. Think of the views as a bonus, not the purpose of the ride.
Changing buses at Reykjavik Terminal

This is the detail most likely to surprise you. The orange bus does not normally take you all the way to your hotel.
At Reykjavik Terminal, you change to a green SmartBus. That smaller bus continues to your accommodation or to the nearest approved city bus stop. The first bus gets you across the long distance from the airport, while the second handles the narrow city streets and final connection.
The change can work well when instructions are clear. Passengers have described staff and drivers giving directions at the terminal, with an orderly handoff to the next vehicle. But you should be ready to move your own bags and confirm the next bus before leaving the terminal area.
This is not a private door-to-door transfer in the usual sense. Even though the service is marketed with hotel drop-off, the final point may be the nearest bus stop rather than the hotel entrance. That matters if your accommodation is several blocks away, if you arrive in rain, or if you have mobility limits.
The connection is also the chief reason the ride may take up to 75 minutes. A smooth transfer adds only a little time. A busy terminal, unclear instructions, or waiting for the next vehicle can add more.
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Hotel drop-off and bus stop limits
SmartBus operates the hotel connection. The bus takes you to your accommodation when that address is served, or to the nearest city bus stop when direct access is not available.
Reykjavik uses designated bus stops for some central hotels and streets. As a result, you should not assume the bus will pull up at the front door. Check the exact stop or hotel information before booking, especially if you are staying in the city center.
This is where precise directions matter. One passenger was left at the wrong center hotel and had to walk 12 to 15 minutes with heavy luggage. Another was told that a hotel was six minutes from a bus stop but struggled to find it in the rain, eventually paying about $20 for a taxi.
Those problems are not minor if you arrive tired and carrying bags. Save your hotel address, phone number, and the nearest bus stop on your phone before you leave the airport. If the driver gives you a stop number, repeat the hotel name and address back to confirm it.
The service is best for an accommodation with a clearly listed stop and simple walking route. It is less appealing for a hotel that is difficult to locate, far from the stop, or outside the normal city drop-off pattern.
Luggage rules and the second loading

The allowance is one suitcase and one carry-on per person. Oversized items such as surfboards, golf clubs, and bicycles may face restrictions, so contact the operator before travel if you have unusual equipment.
For ordinary luggage, the allowance is reasonable. The weakness is not the amount you can bring, but how often you may need to handle it. You load the suitcase at Keflavik, unload it at Reykjavik Terminal, and load it again onto the green SmartBus.
That extra handling is manageable with a light roller bag. It is less pleasant with a large suitcase, a family’s worth of luggage, or a bad knee. One passenger booked what they understood to be a private hotel transfer and was unhappy to find a large bus, a terminal change, and two rounds of luggage loading.
If you need genuine door-to-door service, compare the price of a taxi or private car before booking. The bus is designed for shared transport, not personal assistance with every bag.
What the service does well
The strongest part of this transfer is its basic organization when the normal system is running.
The airport desk is easy to locate. The buses are close to arrivals. Mobile tickets reduce fuss. The larger bus provides a predictable trip to the city, and the terminal connection can be straightforward when staff explain where to go.
Drivers receive repeated praise for being friendly, helpful, and on time. Several passengers described buses waiting at the airport, quick boarding, and smooth rides. One person found the service exactly as arranged and would use it again. Another praised customer service for being helpful when needed.
The included WiFi and charging ports are small but valuable. You can contact your hotel, check a map, or arrange dinner without worrying about a dying phone. The air-conditioned vehicle also adds comfort, although one passenger reported that the air conditioning was not working on a sunny day.
The 24-hour operation is another practical strength. Iceland’s flight schedule does not always match normal business hours, and a service that is open around the clock is useful for late-night or early-morning arrivals.
Where things can go wrong
The biggest concern is communication when the operating company changes.
Several low-rated experiences involved a last-minute switch from Airport Direct or Gray Line arrangements to another operator, including Flybus. Some passengers received new emails and tickets and completed the ride without trouble. Others felt they were told too late, arrived at the airport unsure which bus to use, or faced a different journey than the one they had purchased.
In some cases, Flybus itself delivered a smooth and punctual ride. The frustration came from the change, the uncertainty, and the mismatch between an expected hotel transfer and a bus connection to a stop.
This is a useful lesson for you: read every email close to departure, not just the original confirmation. Save the newest ticket on your phone. If the operator name changes, check the bus color, desk location, terminal, and final drop-off rules again.
The second concern is incorrect or unclear drop-off information. A bus stop that looks close on a map may feel very far when you are dragging luggage through rain. Do not hesitate to ask the driver to confirm the stop before you unload.
The service has a 4 out of 5 rating from 464 reviews, which suggests that the usual ride works well, but the weak points are serious enough to affect your choice.
Is $40.12 a good value?
At $40.12 per person, the transfer sits in the middle of the airport transport market. I see the value most clearly for solo passengers and couples who want a reserved seat without paying for a private car.
The price includes the main airport ride, the SmartBus hotel connection, taxes, handling charges, WiFi, and charging ports. You also avoid the stress of renting a car immediately after a long flight. For a first night in Reykjavik, that simplicity has real value.
The calculation changes for a larger group. Four people paying roughly $40 each spend about $160 before considering the inconvenience of a terminal change. A taxi or private transfer might be more attractive if the difference is small, particularly when everyone has heavy luggage.
The price also gives you shared transport, not guaranteed front-door service. If your hotel is close to a city stop and your bags are manageable, it is fair value. If you need help with luggage or have a difficult final walk, paying more for a direct ride may be money well spent.
Who should book this transfer?
I would consider it a good fit if you:
- Want to arrange airport transport before flying
- Are comfortable using a large shared bus
- Have no more than one suitcase and one carry-on
- Are staying at a hotel with a clear Reykjavik bus stop
- Prefer public transport to driving after an international flight
- Value WiFi and a phone charging port
- Arrive at an unusual hour
I would think twice if you have knee, back, or mobility problems, since the bus change may require handling your luggage twice. I would also compare private options for groups, families with several bags, or anyone staying far from a central stop.
Booking, cancellation, and practical advice
You receive confirmation when you book, and a mobile ticket is accepted. Cancel at least 24 hours before the scheduled start time for a full refund. Changes or cancellations inside 24 hours are not accepted for a refund, and the local cutoff time applies.
Before your flight, save the newest instructions and confirm whether Airport Direct, SmartBus, or another named operator is handling each part of the trip. Bring your hotel address in a form you can show the driver.
The service requires a minimum number of passengers. If it is canceled because that minimum is not reached, you will be offered another date or experience, or a full refund.
Should you book it?
Book this transfer if you want an affordable, prearranged ride from Keflavik and you can manage a bus change with ordinary luggage. The airport location is easy, the main ride is comfortable, and the strongest experiences are marked by punctual departures, friendly drivers, working phone chargers, and clear terminal instructions.
Choose another option if you expect a private car, true door-to-door service, or personal luggage help. Also be cautious if your arrival falls during a period of operator changes. For the best chance of a smooth ride, check the latest email, confirm your final bus stop, and ask for directions before unloading your bags.
FAQ
Where do I find the bus at Keflavik Airport?
The Airport Direct desk is in the arrivals hall. The orange buses wait directly outside the terminal, about a one-minute walk from arrivals.
Do I need to print my ticket?
No. You can show your proof of purchase on your phone to the driver.
How long does the airport transfer take?
The trip from Keflavik Airport to Reykjavik Terminal takes about 45 minutes. The full journey may take 45 minutes to 1 hour 15 minutes, depending on traffic and timing.
Do I change buses in Reykjavik?
Yes. At Reykjavik Terminal, you change from the orange Airport Direct bus to a green SmartBus for the hotel or nearest city bus stop.
Does the bus drop me directly at my hotel?
SmartBus provides hotel drop-off where available. In some cases, you are taken to the nearest city bus stop instead.
What luggage can I bring?
Each passenger may bring one suitcase and one carry-on bag. Oversized or excess luggage, including bicycles, golf clubs, and surfboards, may have restrictions.
Is WiFi available on the bus?
Yes. Free WiFi is included, and all seats have a charging port.
Can I cancel for a full refund?
Yes, if you cancel at least 24 hours before the experience start time. Cancellations or changes made less than 24 hours in advance are not accepted for a refund.
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